Download 
Download 
130%
INCREASED OVERALL TRAFFIC BY
37%
REDUCED CART ABANDONMENT RATE BY
64%
DECREASED CPA BY
Objective Of The Spice & Tea Exchange
With quick succession and expansion of business, The Spice & Tea Exchange found it challenging to manage their business online. It became cumbersome to manage the vast range of products. With constant upgrades to products and franchises, the site witnessed sluggish loading time, distorted actions, and an unsatisfactory webstore experience. To address the above issues, The Spice & Tea Exchange reached out to Rave Digital intending to improve their online store structure and make the most of their online presence by generating leads online. The following were a few significant objectives that they aimed at accomplishing with us as their development and digital partners.
Boosted Average Order Value
Objective to improve AOV
Spec & Tea aimed at increasing their overall sales revenue.
Enhanced Online Shopping
Full sensory shopping experience
Deliver appealing and engaging experiences through online store.
Attain Up-sell/X-sell
Cross-selling & Upselling
Spice & Tea desired to personalize customer experience and boost revenue.
Consumer Insights
Gather data to grow
The team aimed at collecting insights on consumer behavior, purchasing habits and more.
Ad Campaigning
Geographic targeted ads
With targeted online ads, the team can create audiences based on real-world visits.
Automating Marketing Efforts
Increase Customer Lifetime Value
Implementing marketing automation to increase the customer lifetime value.
Vendor Management
Ease out the admin tasks
With increased traffic, managing sales and orders was one of the major problems to resolve.
Competitive Research
Survey, learn, plan & implement
Analyzing the market trends to create a top-notch online presence.
Solution
With its team of experts, Rave Digital assisted The Spice & Tea Exchange to establish themselves as a top-rated gourmet spice and tea brand. As a brand that targets the B2C market, we advised the new store should be built on Magento Commerce. Our team identified necessary Magento extensions in order to provide a scalable solution that provided rich user experiences. Since the team at The Spice & Tea Exchange needed a reliable solution to manage their inventory and orders, CIN7 Inventory Management Software was integrated. Apart from the above, the following were the tailored solutions implemented by Rave.
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Loyalty Program
Custom program was designed to increase average order value (AOV).
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Administration
Customized theme for Magento admin for effective management.
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One Page Checkout
Integrated one step checkout extension for seamless payment.
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Appealing Webstore
Sitemap extension for making webstore appealing and engaging.
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Ad Campaigns
Location specific ad campaigns to boost sales and branding of store.
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Purchase Order Management
POS & inventory system integration to manage vendors purchase orders.
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Payment Facilities
Integration of PayPal and credit system for making payouts promptly.
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Inventory Management
CIN7 inventory management software was integrated with the store.
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